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您现在的位置:首页> 留学> 雅思> 真题> 2012年10月27日雅思大作文真题:广告到底能不能影响人们的消费

2012年10月27日雅思大作文真题:广告到底能不能影响人们的消费

发布时间:2013-08-07 15:56浏览次数:6924
要求:

题目要求:

Advertising discourages people from being different individuals by making us all want to do the same and look the same. Do you agree or disagree?

题目讲解:

题义理解上有那么一点难!但是总之都跟广告有关。

广告使人们都看上去一样,也就是广告的宣传效应会影响人们的消费行为 manipulate people's buying behaviour然后掀起一些特定品牌的时尚create fashion。也就是去写广告的影响力会使一些brands垄断市场monopolise the market。
但是广告其实并不会使人们都一样,我们不能低估人们对于产品质量和个人喜好的理性underestimate people's rationality to products quality and the influence of personal preference.
这么一分析,还是我们说的广告经典题,广告到底能不能影响人们的消费!
用户的作文(系统评分83.5分
评语:

作者词汇基础不错,学术词汇使用比较灵活;文章采用了适当的过渡词和衔接词,结构比较严谨;能够使用一些不错的从句。

用户练习作文:

When asked about the heated debate on whether advertising has changed individual’s identity or not, most people regard advertisement as an instrumental factor for the reducing people's sense of identity, whereas many others 'arguements are in the opposite . In my opinion, I disagree with the former one due to people’s fickleness and the power of advertising. First and foremost, advertising cannot erase individual’s sense of identity, to a certain degree, because customers are fickle and unpredictable. No individual can have a lasting loyalty and remain faithful to any unitary brand. Also, different people will have various reactions towards the same advertisement. Therefore, advertising will never have such a strong influence on people. Additionally, advertisement is only a single element to the whole marketplace. Customers usually buy things according to their income before shopping, they would always consider whether they can afford it or not. Most advertisements can meet the expectationand interests of customers, but cannot really determine whether if the customers can actually afford it. Nonetheless, sometimes advertising can lead to harmful effects. The erasing of individual’s sense of identity is a good example. Actually, some of the advertisements are very attractive to the youth. This will make them daydream during the whole day and cause them to believe that buying what have been recommended by advertising is a positive way to seek a sense of belonging,but they are wrong because pursuing those stuff will cost their valuable time. In conclusion, the advertisements can be seen as a coin has two sides. However, I disagree with the idea that advertising can change out identity because people are fickle and the advertising is not the major part in the market.

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