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【题目要求】
People are frequently confronted with huge amounts of advertisements from competing companies. To what extent do you think the advertising industry exerts an influence upon people’s lives? And what measures could be adopted to counter the risk of the disastrous effects?
【题目翻译】
应对竞争，不同公司打出各式各样的广告，霎时间，铺天盖地的广告向人们席卷而来!
广告在多大程度上影响了人们的生活?应该采取哪些措施应对广告所带来的不良影响?
【题目关键词】
advertisements; exert an influence upon; adopt measures
【写作小贴士】
此类题目是典型的blended essay的写法，开头结尾相对容易，body paragraphs分为两段展开，按照题目提问的先后顺序：首先，第一问可以写广告所带来的诸多benefits，比如：广告让我们更加清晰了解产品特点getting a better understanding of how the products work;成为大多数企业的收入来源sources of revenue;部分广告向人们宣传健康生活方式，让人们生活更加幸福快乐more contented。当然也可以写drawbacks，例如：很多商业广告的虚假宣传误导了消费者消费misleading customers;部分广告内容低俗，对青少年的身心发展不利negative effects on mental health;广告泛滥使广告形象大打折扣contribute to a bad self-image。其次，针对问题提出解决的solutions，这里可以从政府的角度切入，广告利弊兼有，政府应当积极引导，以便广告更好地服务于民众。
【写作语汇一览表】
1.in response to an advertisement回应广告
2.commercials商业广告
3.informative传递信息
4.hooks圈套
5.tricks and catchy phrases花言巧语
6.Advertising is now a circus-show.广告现在就像是在进行马戏表演。
7.be immune to the influence of advertising不受广告的影响
8.subtle不易察觉
9.a great variety of beautiful products玲琅满目的商品
【写作例句推荐】
1. The effect advertising has on our society may be subtle, and most of us remain unaware of how it molds us to fill in the particular company’s needs.
2.While advertising is useful for a host of things, from selling products, to putting public announcements on the air, some of the effects are detrimental as they can intentionally misrepresent “real” people in their commercials.
文章用词灵活多样，学术词汇使用也比较准确；作者有一定功底，可在平时练习中增加长难句的记忆；全文结构较为严谨，应适当增加文中衔接词的使用。
I have two concerns over advertising, one is deceiving, the other is personal information leakage. Recently, the government released a regulation on celebrities' endorsements of drug, features holding celebrities account if there is any misleading information or safety problems involved. Despite this, deceiving is still common in much advertising. Some website and TV sell advertising to any corporations who offer the highest bid without censor the content. Some groups exaggerate the products'function or sell fake products which in exchange for huge profits. To combat this kind of advertising, more specific laws and regulations should be put into place to effectively target both the lessors and lessees' activities. With more and more people shopping online, personal information safety is a big concern. A lot of webs ignore the protection of users' privacy and some even sell information themselves. For example, Bai du users always found that their browsing were totally exposed to a little advertising, which personally made me angry. Tao bo sellers could look into buyers purchase records freely. I think laws that regulating online advertising are still lagging behind, consumers should be aware of and put more attention to the importance of personal information as well. It's government's responsibility to initiating measures against any illegal advertising and also consumer's personal information safety.
