- 分享到:
【题目要求】
People are frequently confronted with huge amounts of advertisements from competing companies. To what extent do you think the advertising industry exerts an influence upon people’s lives? And what measures could be adopted to counter the risk of the disastrous effects?
【题目翻译】
应对竞争，不同公司打出各式各样的广告，霎时间，铺天盖地的广告向人们席卷而来!
广告在多大程度上影响了人们的生活?应该采取哪些措施应对广告所带来的不良影响?
【题目关键词】
advertisements; exert an influence upon; adopt measures
【写作小贴士】
此类题目是典型的blended essay的写法，开头结尾相对容易，body paragraphs分为两段展开，按照题目提问的先后顺序：首先，第一问可以写广告所带来的诸多benefits，比如：广告让我们更加清晰了解产品特点getting a better understanding of how the products work;成为大多数企业的收入来源sources of revenue;部分广告向人们宣传健康生活方式，让人们生活更加幸福快乐more contented。当然也可以写drawbacks，例如：很多商业广告的虚假宣传误导了消费者消费misleading customers;部分广告内容低俗，对青少年的身心发展不利negative effects on mental health;广告泛滥使广告形象大打折扣contribute to a bad self-image。其次，针对问题提出解决的solutions，这里可以从政府的角度切入，广告利弊兼有，政府应当积极引导，以便广告更好地服务于民众。
【写作语汇一览表】
1.in response to an advertisement回应广告
2.commercials商业广告
3.informative传递信息
4.hooks圈套
5.tricks and catchy phrases花言巧语
6.Advertising is now a circus-show.广告现在就像是在进行马戏表演。
7.be immune to the influence of advertising不受广告的影响
8.subtle不易察觉
9.a great variety of beautiful products玲琅满目的商品
【写作例句推荐】
1. The effect advertising has on our society may be subtle, and most of us remain unaware of how it molds us to fill in the particular company’s needs.
2.While advertising is useful for a host of things, from selling products, to putting public announcements on the air, some of the effects are detrimental as they can intentionally misrepresent “real” people in their commercials.
语句间的衔接成分用的不错，同时文章中的过程性词汇很丰富；词汇表达灵活多样，也能较好的使用一些高级词汇，但请注意单词拼写的检查；若注意部分错误，文章会更漂亮。
These days advertisements are every where. They are on the newspaper you read in the morning, in the radio you listen to on your way to work, on every channel you turn on and even in the public toilet. It seems very hard to avoid our life being influented by advertisements. Obviously, advertisements offer people a great deal of information no matter they are positive or not. From the goodside, advertisements are time saving because it can help people to find what they want quickly in the sea of same products with the information given by the advertisements. Besides, some advertisements are really creative and touching. So that people may be inspired by these good thoughts. On the other hand, however, advertisements are really anoising. They may spread some fake or wrong information in order to sell their products, which often mislead the public and lead to some really bad impacts. For example, people eat more sugal due to the jucy advertisement which claim that they are good for people's health for rich in vitamin C. Furthermore, the extensive good life described by the advertisements make people belive that if they have the products they can be a better person, which encourage people to focus more on the material world rather than their inner peace. Consequently, more and more people feel unhappy and unsatisfied with their life, especially when they compare it with the advertisements. Given these facts, advertisements must be ristricted so that our life can be prevented from those negtive effects. For one thing, legislation is needed to make to prevent advertisements from provding fake informations so that people may not be misleaded. Also, the contents of advertisements also should be regulated.Those biased or radicial memsages should not be included in the advertisements any more. Most importantly, the advertisement targeting children should be censersed strictly for children are more vulanrable to be effected by these advertisements. Over all, advertisements have been influenced us for a long time and our life do changed a lot due to those advertisement, which is also the reason why we should restrict advertisements. Personally, i think making laws to ask the advertiser to provide true information is the most effective solutions over this issue.
