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过渡词很丰富，衔接词同时使用的恰到好处；作者词汇基础很好，也能较灵活使用高级词汇，望继续努力；作者句法知识掌握的不够好，可适当增加从句的使用。
New Balance, one of the world's major sports footwear manufacturers, whose full name is New Balance Athletic Shoe, Inc.. Founded in 1906 in Boston, USA, it is known as the "President jogging shoes" .It not only captures the heart of several presidents of the United States, such as Barack Obama, William Clinton, Ronald Reagan but also wins the favor of lots of famous stars. For example ,the godfather of iPhone Steve Jobs, American comedian Bill Hader, singer Joel Madden, actress Emma Roberts etc. It is not only popular in the United States but also sweeps across Asia, such as South Korean star Jong-ki Song, the Chinese star Chow Yun Fat, Leslie Cheung ,Jet Ii, etc. Although New Balance has massive celebrity fans, it never pays stars for advertisements .Being well-known for its specialty, it extremely values United States -manufacturing spirit, which pushes its workers to make a pair of shoes as the same with to building a luxury carve. With great originality, New Balance attaches great importance to the traditional craft as well as the technology. Besides, its design is awfully people-oriented, providing the same size with different width in order to provide every consumer with the most comfortable shoes, which attributes to satisfy the consumers. Comparing With strong competitors such as Adidas, Nike, New Balance is unique to brand strategy whose logo is creating civilian hero. With the word of mouth marketing strategy, New Balance depends on the ordinary consumers to promote and popularize rather than the famous stars ,which not only help cut down ona mass of endorsements as well as wining the public’s loyalty. So, go and buy New Balance, then you can be a hero too!
