2012年7月7日雅思大作文真题:广告对消费者的影响

In recent of the year, most products have to do the advertising that to promote their new products. However, some of the companies promote their products that only want people to buy more instead of promoting the quality of the items. Fist of all, as the consumers' side, they prefer the advertising can be physical, it is not only promoting the positive side of the stuff. For example, a china online website. Taobao. The shop will do advertising to promote their new product. Nonetheless, there is much complain show, the product that consumers got were different between the product from the advertising. As well as, the shop's sale performance has been increasing fast because they did good advertising for their products. Hence, it will be liked a circulation. Consumers bought the item to make the sale performance increased, and then the other people see the number of sale performance, they are going to buy the products as well. But, the will go and complain about the product that they purchased. Secondly, as the companies' side, all the owners want their products can be sold more. Thus, they will overstate the items. Even they knew the truth is not like what they showed in the advertising. Such as, Saul milk powder. The company only want to promote the formula. Thus they showed all the positive points in the advertising made the consumers to buy it. But it actually had poisonous in the formula. In conclusion, whatever the consumers or suppliers. They need to consider the fact of the products. Suppliers can show the positive side to the consumers in the advertising, but the good point needs to be real. If there are some negative points are also possible to be explored. Additionally, the consumers also need to think first when they are going to buy the things.